Literary Heartthrobs, a centuries-old tradition of writers as sex symbols in China – Pamela Hunt

https://chinachannel.org/2019/02/01/heartthrobs/

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......a recurring meme. A fan – almost always a young, attractive female – will post a picture of herself holding a copy of one or more of Feng Tang’s works. She will strike an appealing pose, maybe add a few hearts or kissing emojis, or even wish the author a happy Valentine’s Day and refer to him as a “dream boy.” Feng then reposts the message on his own Weibo page, with a suggestive phrase such as “we are really enjoying ourselves tonight.”

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