Reports The Independent:

"Foreign publishers snapped up the copyrights to 1,300 Chinese books, according to a representative of China's delegation to the Frankfurt event, and Chinese firms bought the rights to import 883 titles from overseas.

"Among those Chinese publications picked up for the overseas market were everything from a series of history books titled Cultural China, to the Scientific and Technological Development Roadmap, to Tibetan author Alai's popular novel King Gesar."

The best known ethnic Tibetan novelist writing in Chinese in the PRC today, Alai (阿莱) penned Red Poppies (尘埃落定) and it long ago appeared in English thanks to Professor Howard Goldblatt's translation. China Daily tips Goldblatt as the most likely translator of King Gesar (格萨尔王) too, but this has not been confirmed.