A small conference was held in Beijing in January announcing twenty young writers who'd made a list of "Future Masters". The idea behind the competition, run by People's Literature magazine, Shanda Literature (aka Cloudary) and a media company from Chengdu, is to identify 20 young writers of potential—something like the New Yorker's "20 under 40". The announcement of the list coincided with a special issue of People's Literature magazine titled "Twelve Xinrui", featuring works by another twelve young writers; there's a fair amount of overlap.
The twenty writers feature familiar names (Sheng Keyi, Zhang Yueran, Feng Tang), some nods towards genre fiction (Cai Jun, Tangjia Sanshao), and some marginalized-but-not-really writers (A Yi, Lu Nei). The full list:
Nomination carries no cash prize nor promise of publication; it seems to be for the bragging rights only. A pool of 40 writers were chosen by a panel of eleven writers and editors (the panel included Mo Yan, Ge Fei, A Lai and other pretty big names), and those forty (see the link at top for the full forty, with photographs) were chopped down to twenty by online reader voting at the Rongshuxia website, a subsidiary of Cloudary.
With the net thrown that wide you're likely to get pretty much everyone who might be of interest—it's probably safe to ignore the final twenty, and take note of everyone who made the long list.